AIGA IWU Promo Materials
During the 2021-2022 school year, I served as the communication director for the IWU Division of Art + Design’s chapter of AIGA. In this role, I worked with the other AIGA officers to plan and host design-related events and dinners throughout the year, and then as the communication director, I designed and distributed the promotional materials leading up to each event.
For the Flow State event, we joined a livestream with AIGA Kansas City to hear from speaker Phim Her about resetting out of creative burnout and getting back into the creative flow. I created a design that loosely referenced the existing promo made by AIGA KC but that was created from the cyan, magenta, and yellow colors of AIGA IWU’s branding.
Sk8 Night
The AIGA Sk8 Event was a night of celebrating the overlap and influence between the creative world and skate culture. We had a skateboard deck design competition, watched skate films, and enjoyed the sport of skateboarding at all skill levels. I designed the promo with photos from a collaborative skatepark shoot I did with my co-officer, Jessica Moore. I chose the name of a skate trick called “Indy Grab,” also referencing the AIGA branch IWU is under, which is “AIGA Indy.”
AIGA Dinners
Throughout the year, we hosted numerous design dinners with different themes to create a consistent space for students to share meals in community with other creatives. I designed the promo with a playful illustrative style and bright colors to make it feel approachable and fun.
Love Letters Event
We invited students to partake in the festivities of the Valentine’s Day season in celebration of our love for typography. Through creating type-shaped Valentine’s cookies and designing collaged Valentine cards, we explored typography in a refreshing way within our Art + Design community. The promo for this event is inspired by the aesthetic of sappy romance novels in order to get into the Valentine’s Day spirit!
